MOFILM.com is an organization that brings filmmakers to large coorporations. Every year they hold several contests that allow people to compete from all across the globe. The objective is basically to create an ad for a brand by using the supplied information about the company. You must consider the companie's objective, goals and creative strategy. The winners of the contest recieve cash prizes, and are usually invited to an awards ceremony. Recent competitions have involved the likes of John Landau and Spike Lee, so you can see how beneficial this could be to anyone involved on the project.
I really like the idea of the MOFILM. I also love that it is not an annual event, but rather several throughout the year and channeled through many different organizations, such as Cannes, BFI and Shanghai International. This is a big deal! Some of the prizes, such as the $2000 awarded to Matt O'Dowd's team for his Walmart commercial, seem a bit sub par compared to the industry standard, but they did get an all expenses paid trip out to LA Film school. Part of me sais this is just another way for coorporations to get commercial work for cheap, but the level of exposure you get in return may make it well worth it. The UK originated MOFILM is already among the top visited sites in Great Britain, and is rising fast in the US. The top three entries are awarded.
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